Getting Through the Gatekeeper | Free Sales Training Program | Sales School with Jordan Belfort
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A lot of the time, getting past a gatekeeper is a prerequisite for selling on the phone effectively. That means getting through a secretary or a lower-level employee to reach the decision maker. Doing this well is really half the job of being a salesperson.
In this episode of Sales School, Jordan explains the art of getting past the gatekeeper in order to reach the person who has the power to buy your product. Steps include:
- Understanding who gatekeepers are and how they influence the sale;
- Effective techniques for communicating with gatekeepers; and
- 5 proven tactics to get past them